Cloud A Major Focus For SMB’s

Microsoft have released the findings of a major research study it funded of more than 3000 SMB’s in 13 countries, including Australia.

The study was undertaken by Edge Strategies and showed that use of paid Cloud services by SMB’s would double in 5 years and that the number of very small businesses moving to at least one Cloud service would triple in 3 years.

“The cloud levels the playing field for SMBs, helping them compete in today’s quickly changing business environment, by spending less time and money on IT and more time focused on their most important priority — growing their businesses,” said Marco Limena, Vice President, Operator Channels, Microsoft.

The Facts

The study also showed that 79% believe that technology can make work more enjoyabe, 65% expect to be using Cloud email services and that 71% require technology that enables their staff to work anywhere in the World at any time.

SMB’s are growing more and more accustomed to the Cloud and are less concerned about Security with only 20% believing that data in the Cloud is less secure than data on their own premises, 49% responded that they were as confident in a Cloud system as in their own systems. Interesting 31% agreed that they wanted the data stored in their own Country.

The Opportunities

Interesting for Cloud Partners and Consulting Firms, was that 60% of SMB’s admitted they do not have the resouces to implement new technologies.

Also 52% responded that they do not have the resources to re-train staff. This shows that SMB’s would be more likely to select a Cloud Partner already providing their Desktop software or hosting a platform they know.

A Private Cloud solution with an API to interface directly with an SMB’s desktop products would be the most likely outcome for an SMB looking to head into the Cloud and minimise costs at the same time.

About the Research

The Microsoft SMB Business in the Cloud 2012 research report was designed and conducted in conjunction with Edge Strategies Inc. (http://www.edgestrategies.com) in December 2011. The research questioned 3,000 SMBs that employ 2 to 250 employees across 13 countries worldwide: Australia, Brazil, China, Denmark, France, Germany, Japan, Russia, South Korea, Spain, Turkey, the U.K. and the U.S. A copy of the survey results can be downloaded athttp://www.microsoft.com/presspass/presskits/telecom/docs/SMBCloud.pdf

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Source: Microsoft Blog